If you are
A large enterprise building data lake systems to manage and perform analytics on your data assets under a unified data governance framework. You need to label all datasets with information confidentiality classes in your colossal datasets. You find manual labelling is tediuous, costly and irksome.
An organization that produces, consumes and stores a large variety of digital contents like application forms, job reports, diagrams and video recordings. Classify and index privacy information to comply with regulation compliance to protect customer data both in transit and at rest.
A scanning bureau or an organization that needs to extract customer information and to detect sensitive information from contents.